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Joan Cetera is a Senior Vice President in the consumer practice of Ogilvy Public Relations Worldwide and runs the Tourism and Economic Development specialty out of Ogilvy’s Chicago office.

With a passion for driving account teams to achieve the best results possible for clients, Joan currently leads the ProChile US, Brazil Ministry of Tourism and Panama accounts for the tourism team. In her nearly five years at Ogilvy PR, she also has led account teams and 360-degree integrated programs for several consumer packaged goods companies, including: Bausch & Lomb, Playmobil toys, CLR cleaning products, Tropicana and BP.

Joan has 12 years of public relations agency experience, working on a variety of consumer brands for tool companies, computer software manufacturers and game companies. The clients she has supported during her tenure are varied across several industries and include Mutual of Omaha, Microsoft, Jim Beam Brands, Cranium, Expedia, VTech toys, National City, Bank One, JCPenney and Enesco Precious Moments.

Joan has also worked at JSH&A Public Relations, Edelman Worldwide and Golin-Harris International, leading account teams, executing media relations and event coordination for Jim Beam’s VOX and DeKuyper brands, Cranium board games, Microsoft educational software, and McDonald’s charity, Ronald McDonald House Charities.

Joan has a bachelor of science in news-editorial journalism from the University of Illinois at Urbana-Champaign and a master of business administration degree from Keller School of Management. She and her family reside in the Chicago suburbs.