360DigitalInfluence

With over 10 years experience in PR, she has worked on a wide range of clients spanning industry such as retail, leisure industry, food and drink and charity with an emphasis on consumer brand building. Rachel joined the UK team at Ogilvy in June 2007 after working at agencies such as TriMedia Communications, Joe Public Relations and integrated marketing agency Haygarth where she headed up a number of cross-discipline accounts.

Rachel has a specialism in brand-repositioning activity which was recently exploited through her work with the high street fashion retailer Peacocks. Activity to move positioning from a dusty clothing retailer to the ‘new Primark’ was achieved through a programme of intensive influencer across the fashion arena.

Rachel has worked on a variety of leisure and entertainment clients from digital film broadcaster udirect films and magazines Mizz and B to game publishers SEGA, THQ and LucasArts.

Her role at Ogilvy is to strategically lead accounts and ensure that campaigns are delivering against client objectives.

Rachel has a B.Ed (Hons) from Southampton University and was a teacher in London for five years before starting her career in Public Relations.